Principle
Natural Herbal Shampoo
This is the scene that we want it to be. That was why we created “Principle” the eco herbal toiletry brand that was safe for the users and friendly to the environment. Green Label was the pride of us “Principle team” when our shampoos were the first to use green label in 2001 from Thailand Environment Institute.
Our Best Sellers
Add our best sellers to your weekly lineup
-
329.00฿Original price was: 329.00฿.315.00฿Current price is: 315.00฿.Add to cart - Quick View
329.00฿ Original price was: 329.00฿.315.00฿Current price is: 315.00฿.Add to cart
Absolute Strength and Rejuvenation Shampoo
Absolute Strength and Rejuvenation Shampoo329.00฿ Original price was: 329.00฿.315.00฿Current price is: 315.00฿.Add to cart
329.00฿ Original price was: 329.00฿.315.00฿Current price is: 315.00฿.Add to cart
Hurry Up!
Offer ends in:
Absolute Strength and Rejuvenation Shampoo
Absolute Strength and Rejuvenation ShampooAbsolute Strength & Rejuvenation Shampoo: Target Hair Loss, Restore Fullness
Discover the transformative power of Mahad, one of Thailand’s most revered botanical secrets, scientifically proven to stimulate cellular regeneration. This specialized remedy offers the ultimate sanctuary for hair suffering from thinning and fallout due to coloring or chemical treatments. By promoting the growth of new, resilient cells, it deeply soothes the scalp and completely rejuvenates hair vitality. Infused with pure, cold-pressed sesame oil, this formula seals in a luxurious, healthy glow, leaving your strands beautifully restored and luminous
Size 250 ML.
Principle products are natural and mild. We avoid using the harmful chemicals.
♥ NO SLS
♥ NO silicones
♥ NO petroleum based oil
♥ NO animal derived materials
♥ Good pH balance suitable to skin and to cleansing
♥ Gentle to sensitive skin
FDA Registration Number : 10-1-6100041260
-
329.00฿Original price was: 329.00฿.315.00฿Current price is: 315.00฿.Add to cart
-
249.00฿Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart - Quick View
249.00฿ Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart
Extra Treatment Conditioner for dry and damaged hair
Extra Treatment Conditioner for dry and damaged hair249.00฿ Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart
249.00฿ Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart
Hurry Up!
Offer ends in:
Extra Treatment Conditioner for dry and damaged hair
Extra Treatment Conditioner for dry and damaged hairIdeal for dry and chemical treated hair for immediate revitalized, more manageable and smooth hair. Intense treatment visibly repairs and fortifies damaged hair to help protect against breakage as it moisturizes, silkens and shines. Reconstructs the lipid structure of hair with vital nutrients of barley milk extract, ginseng, olive oil, jojoba oil, and pro vitamin B5. Replenishes moisture and repairs damaged, dry, and frizzy hair to restore shine for healthier hair.
Size 300 ML.
Principle products are natural and mild. We avoid using the harmful chemicals.
♥ NO SLS
♥ NO silicones
♥ NO petroleum based oil
♥ NO animal derived materials
♥ Good pH balance suitable to skin and to cleansing
♥ Gentle to sensitive skin
FDA Registration Number : 10-1-6100041176
-
249.00฿Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart
-
259.00฿Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart - Quick View
259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
Extra Mild Shampoo: For Sensitive Scalps & Acne-Prone Skin
Extra Mild Shampoo: For Sensitive Scalps & Acne-Prone Skin259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
Hurry Up!
Offer ends in:
Extra Mild Shampoo: For Sensitive Scalps & Acne-Prone Skin
Extra Mild Shampoo: For Sensitive Scalps & Acne-Prone SkinEXTRA MILD SHAMPOO: The Ultimate Solution for Sensitive Scalps
Our fragrance-free formula is designed specifically for sensitive skin and flaky scalps.
- Soothe & Clear: Rich in olive oil, jojoba oil, and aloe vera to relieve dryness, reduce itching, and eliminate dandruff.
- Revitalize & Protect: Naturally restores hair health and brilliant shine while preventing hair loss.
- Clean Beauty: 100% free from parabens, formaldehyde, silicones, petroleum-based oils, and artificial color additives.
Size 250 ML.
Principle products are natural and mild. We avoid using the harmful chemicals.
♥ NO SLS
♥ NO silicones
♥ NO petroleum based oil
♥ NO animal derived materials
♥ Good pH balance suitable to skin and to cleansing
♥ Gentle to sensitive skin
FDA Registration Number : 10-1-6100044735
-
259.00฿Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
-
259.00฿Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart - Quick View
259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
Extra Balance Shampoo for oily hair and scalp
Extra Balance Shampoo for oily hair and scalp259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
Hurry Up!
Offer ends in:
Extra Balance Shampoo for oily hair and scalp
Extra Balance Shampoo for oily hair and scalpRecommended for oily hair and scalp, sticky hair root, and flat hair, it contains bergamot oil or essential oil of Makrood fruit in Thai. This acidic fruit peel helps gently getting rid of excess oil and prevents dandruff. The scalp will feel cleansed and moisturized. Also, It keeps the hair growing stronger and increases hair thickness. Free from harmful chemicals such as SLS/SLES, DEA, Silicone, Parabens, Formaldehyde, and Sulfates.
Size 250 ML.
Principle products are natural and mild. We avoid using the harmful chemicals.
♥ NO SLS/ SLES/ DEA
♥ NO silicones
♥ NO petroleum based oil
♥ NO animal derived materials
♥ Good pH balance suitable to skin and to cleansing
♥ Gentle to sensitive skin
FDA Registration Number : 10-1-6100040988
-
259.00฿Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
-
259.00฿Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart - Quick View
259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
Extra Soft Conditioner-for ultimate smoothness
Extra Soft Conditioner-for ultimate smoothness259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
Hurry Up!
Offer ends in:
Extra Soft Conditioner-for ultimate smoothness
Extra Soft Conditioner-for ultimate smoothnessRecommends for frizz-prone, unruly or coarse hair. Baimee (in Thai) is a leave of Litsea glutinosa tree that provides mucilage to coat the hair and moisturize sculp. It helps protect hair from using curling iron, or heat from hair dryer. It controls even the most unmanageable hair for a healthy smoothness that lasts. Condition your straight style to stay soft and feel like satin. Feels so soft, manageable and healthier hair with so natural ingredients of aloe vera, sweet almond oil, jojoba oil, and olive oil. Free of parabens, formaldehyde, petroleum based oil, and sulfates.
Size 250 ML.
Principle products are natural and mild. We avoid using the harmful chemicals.
♥ NO SLS
♥ NO silicones
♥ NO petroleum based oil
♥ NO animal derived materials
♥ Good pH balance suitable to skin and to cleansing
♥ Gentle to sensitive skin
FDA Registration Number : 10-1-6100046036
-
259.00฿Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
-
259.00฿Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart - Quick View
259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
Extra Treatment shampoo-against hair loss
Extra Treatment shampoo-against hair loss259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
259.00฿ Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
Hurry Up!
Offer ends in:
Extra Treatment shampoo-against hair loss
Extra Treatment shampoo-against hair lossIdeal for weak hair root and falling hair. To strengthen hair roots, reduce falling symptom, stimulate hair growth, Extra Treatment shampoo contains chili extract, and ginseng to help stimulate blood circulation. When the roots get enough nourished food, they will grow stronger. The new cells will be generated perfectly. With pH balance between 6 to 8.5, this will help stop keratin damage, and protect scalp from itching.
Size 250 ML.
Principle products are natural and mild. We avoid using the harmful chemicals.
♥ NO SLS/ SLES/ DEA
♥ NO silicones
♥ NO petroleum based oil
♥ NO animal derived materials
♥ Good pH balance suitable to skin and to cleansing
♥ Gentle to sensitive skin
FDA Registration Number : 10-1-6100041506
-
259.00฿Original price was: 259.00฿.247.00฿Current price is: 247.00฿.Add to cart
-
249.00฿Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart - Quick View
249.00฿ Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart
Extra Conditioning Conditioner: Adds Rich Nourishment and Natural Bounce
Extra Conditioning Conditioner: Adds Rich Nourishment and Natural Bounce249.00฿ Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart
249.00฿ Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart
Hurry Up!
Offer ends in:
Extra Conditioning Conditioner: Adds Rich Nourishment and Natural Bounce
Extra Conditioning Conditioner: Adds Rich Nourishment and Natural BounceExtra Conditioning Conditioner: Ultimate UV Shield & Repair
Perfectly designed for sun-exposed, dry, and brittle hair.
- 3x Better UV Protection: Sunflower extract shields hair from UV rays 3x better than Vitamin E, preventing both dyed and natural color fading.
- Anti-Breakage & Detangling: Minimizes hair fall and breakage during combing for smooth, knot-free hair.
- Root-to-Tip Nourishment: Sunflower seed oil and Pro-Vitamin B5 tame frizz, adding softness, shine, and natural volume.
Size 300 ML.
Principle products are natural and mild. We avoid using the harmful chemicals.
♥ NO SLS
♥ NO silicones
♥ NO petroleum based oil
♥ NO animal derived materials
♥ Good pH balance suitable to skin and to cleansing
♥ Gentle to sensitive skin
FDA Registration Number : 10-1-6100045296
-
249.00฿Original price was: 249.00฿.229.00฿Current price is: 229.00฿.Add to cart







